[meteorite-list] Fact Sheet - Possible Media Solution?

John.L.Cabassi John at Cabassi.net
Fri Jul 10 10:18:43 EDT 2009


G'Day List
A lot of good suggestions, but you might want to look at taking some
lessons from the politicians, they are really good at balking at
questions =)

Cheers
John

-----Original Message-----
From: meteorite-list-bounces at meteoritecentral.com
[mailto:meteorite-list-bounces at meteoritecentral.com] On Behalf Of Bob
King
Sent: Friday, July 10, 2009 6:30 AM
To: MeteorHntr at aol.com; Meteorite-list at meteoritecentral.com
Subject: Re: [meteorite-list] Fact Sheet - Possible Media Solution?


Hi Steve,
Since I work at a newspaper as a photographer and understand your
frustration, I think a fact sheet is a great idea. Reporters would
really appreciate an FAQ-style, one sheet resource. Here are my
suggestions on what to include:
* Your name and phone number plus one or two other sources to reach and
their numbers
* Definition of meteor, meteorite, meteoroid, asteroid
* Average speed of meteor/meteorite as it enters our atmosphere and then
strikes the ground
* Average price of the most common type of meteorite (ordinary
chondrites) found in a typical  fall plus the range as you mentioned
* Common misperceptions about meteorites: they're hot, they come down
flaming, they're all worth a million dollars.
* Where meteorites come from and why they're important to science
* Where to send a suspected meteorite to be tested

I hope this helps.
Bob

On Fri, Jul 10, 2009 at 8:06 AM, <MeteorHntr at aol.com> wrote:
> Hello List,
>
> I was greeted this morning  with a front page story in the Baltimore 
> Sun. While it could have been  worse, it made me realize I need to do 
> something to help writers focus on the  facts and the real story and 
> not to slide over and just use the more sensational  answers or 
> comments given in an interview.
>
> Also, some reports do  actually attempt to do more research on their 
> own before writing, and sometimes  they interview amateurs that are 
> even better at saying not-so-smart things like  those of us with 
> experience are also so good at doing.
>
> As Darryl  mentioned the other day, reporters tend to resist writing 
> from a Press Release  and usually will work to manufacture their own 
> story from the ground up based on  what they uncover in their 
> interviews.
>
> So maybe a solution might  be a "Fact Sheet" I can have preprinted to 
> give to the reporters at each  interview.
>
> Of course, if I am not asked a certain question by a  reporter, there 
> is a greater chance I won't offer that fact in my  interview.  Or if I

> do, it can be out of the context of the interview and  the reporter 
> might not understand why what I said was important.
>
> Time is  often a restraint, both in the interview and in the writing 
> to meet a deadline,  so it isn't always the reporters fault that they 
> don't get around to asking the  questions that would paint a clearer 
> picture.
>
> Maybe a Fact Sheet could be  in a F.A.Q. fashion?  Or just stated as 
> Facts, billet style?
>
> So, I  would like some help from you guys.
>
> I would like some suggestions as to  what should be included in a fact

> sheet, so that when handed to the reporter,  they can refer to it 
> during and/or after the interview as they might  need.
>
> For starters, I can list my name and contact information, that  would 
> be good. (Nothing worse than one's name being spelled wrong in the  
> paper.)
>
> I can list my correct age (which is 43 not 42 as erroneously  stated 
> in today's story).  Which does make you pause, if a reporter can't  
> get someone's age correct, is it any wonder that other aspects of the 
> story  might get skewed a little (or a lot) one way or another.  
> However, in the  case of Robert Haag in the Astronomy story a few 
> years back, they listed him as  40 years old and not 50 years old.  A 
> "typo" I am sure! ;-)  (Or as  someone hinted, maybe a little slice of

> Zagami under the table might have helped  that typo to not be spotted 
> in time!)
>
> How about "Why are meteorites are  valuable to science?" Q, with an 
> appropriate and pithy answer.  After all,  if it wasn't for the 
> science, we really wouldn't have much in the way of higher  demand for

> many of our meteorites.
>
> Of course, there is a collectors  market.  And while the words 
> "treasure" and "hunter" together can give a  negative connotation, 
> they can give an adventurous one as well.  And we all  have to admit, 
> while it is not all just for the money, that does play at least a  
> part in why those of us in the field do what they do.  How can the 
> fact  that we are also hunting for the source of knowledge, not just 
> cash be  stated?
>
> I suppose I could go through all the media stories I have seen  lately

> and pull out the errors and try to find out why the reporter might 
> have  got the reporting of it wrong.  Then find a way to stress, in 
> the Fact  Sheet, what is the correct take should be on it.
>
> For example, after  talking about how most meteorites are "common" and

> don't offer all that much  valuable new information, others do.  I 
> went on that some are far more  desirous to researchers than others, 
> and to collectors as well. In that context  I mentioned that 
> "meteorites can be worth from 5 cents a gram up to over $1,000  
> dollars a gram."
>
> There seemed to be some negative reaction from the York  newspaper's 
> story here on the M-List where that range was mentioned.  Well,  now 
> the Baltimore reporter (who was in the same interview as the York 
> reporter)  decided to drop the range I had given and just somehow 
> averaged it all out to: "hundreds of dollars per gram" instead.  
> Probably shorter and easier that  way for him.  I am sure his editor 
> appreciated it being shorter, in fact,  maybe it was his editor that 
> shortened it for him.
>
> Of course, factually  both reporters are not incorrect as to the 
> values, and doing a search on any  dealer website and on ebay shows 
> both of those statements to be factually  correct.  However, maybe I 
> can state that a fact on my Fact Sheet that  majority of all 
> meteorites are worth from $0.20 to $2 per gram.  And that  certain 
> factors determine why they might be worth more or less than that  
> range.
>
> Any other suggestions?
>
> Oh, I would imagine Ruben might  suggest that I add that "Fossils are 
> not found in meteorites."
>
> Any  others?
>
> Steve Arnold
> of "Meteorite Men"
>
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